Here are the recent happenings in the Retail and Consumer Tech world as of Feb 6, 2025:

In a significant move to enhance retail media offerings, Havas has acquired Channel Bakers, a renowned agency specializing in e-commerce and retail media strategies. This acquisition aims to bolster Havas’ capabilities in delivering comprehensive retail solutions to clients.

Meanwhile, Flybuy has introduced innovative solutions to optimize catering efficiency. These advancements are designed to streamline operations and improve service delivery in the catering sector.

In the realm of payment accuracy, Lyric has earned the ‘Best in KLAS’ award for its pre-payment accuracy and integrity solutions, highlighting its commitment to excellence in financial transactions.

On the international front, the European Union is intensifying its scrutiny of e-commerce imports, targeting platforms like Temu and Shein. The EU’s crackdown focuses on ensuring the safety and compliance of products entering the European market.

In the U.S., small operators are racing to keep up in the customer loyalty game. With the increasing sophistication of technology-driven loyalty programs, smaller chains face challenges in engaging customers effectively. Elie Y. Katz, president and CEO of National Retail Solutions, notes, “Consumers demand an increasingly personalized and high-touch, omnichannel experience.”

In cybersecurity developments, Intel 471 has partnered with the Retail and Hospitality Information Sharing and Analysis Center (RH-ISAC) to bolster cybersecurity measures within the retail and hospitality sectors. This collaboration aims to enhance the security posture of organizations against evolving cyber threats.

Brought to you in collaboration by the teams at EVOA Digital, CPG Cloud Partners, and Red Stapler. This article was initiated using AI technology provided by Apple and OpenAI. Contact us to learn more!