Here are the recent happenings in the Retail and Consumer Tech world as of Feb 20, 2025:
SOLUM, a global leader in retail technology solutions, showcased its latest advancements at EuroCIS 2025 in Germany. The company’s exhibit featured cutting-edge electronic shelf labels (ESLs), dynamic digital signage, and e-mobility solutions designed to enhance operational efficiency and customer engagement.
Galaxy Universal, backed by Gainline Capital Partners, has acquired Reebok’s global product creation, sourcing, and U.S. footwear operations. This strategic move aims to revitalize Reebok’s brand presence and expand its market share in the competitive athletic footwear industry. The acquisition includes Reebok’s retail stores and e-commerce platforms, positioning Galaxy Universal to lead Reebok’s global product initiatives.
The retail landscape is witnessing a significant shift towards self-serve models, propelled by advancements in artificial intelligence (AI) and Internet of Things (IoT) technologies. A recent report highlights that self-checkout systems have become ubiquitous in various retail settings, from grocery stores to department stores. This trend accelerated during the COVID-19 pandemic, with a 20% increase in self-checkout usage, and projections indicate potential doubling by 2030.
Artificial intelligence is revolutionizing the in-store retail experience by enabling personalized customer interactions and optimizing operations. AI-driven solutions are being implemented to analyze consumer behavior, manage inventory in real-time, and enhance overall store efficiency. These innovations are setting new standards for customer service and operational excellence in the retail industry.
National Retail Solutions (NRS) has announced a new integration with Google, enabling independent retailers to automatically showcase their in-store products to local customers through Google Search, Google Maps, and the Shopping tab. This collaboration aims to drive more store traffic and provide retailers with an automated online presence, enhancing their visibility and competitiveness.
In the fourth quarter of 2024, eCommerce sales in the U.S. reached an estimated $352.9 billion, accounting for 17.9% of total retail sales. This represents a 9.3% increase compared to the same quarter in 2023. The data indicates a sustained shift towards online shopping, with digital commerce growing at multiples of overall retail spending.
Industry experts are increasingly focusing on “Unified Commerce”, a fully integrated approach that connects all sales channels, backend systems, and customer touch points into a single platform. This model aims to eliminate operational silos, providing a seamless and personalized shopping experience across online and offline channels. Unified Commerce is poised to become a key strategy for retailers seeking to enhance customer engagement and streamline operations.
Brought to you in collaboration by the teams at EVOA Digital, CPG Cloud Partners, and Red Stapler. This article was initiated using AI technology provided by Apple and OpenAI.
